You should already know that in order to get listed well in the search engines you need to employ search engine optimization. A lot of people don’t fully understand the the term SEO. They believe that it something that you pay a flat fee for, do it once and your done. This is definitely not the case.
This article is to give business owners and website operators an understanding of SEO best practices.
Google+ first started as an invite only network. This was a way for Google keep a handle on server traffic and work out bugs. Slowly people started gaining access through invitations from someone already on the network and small windows of open access. The last I checked you can now access by going to the sign up page at https://plus.google.com/ and use your Google account.
G+ has the best of both Facebook and Twitter worlds. You can follow people like Twitter or friend someone like Facebook. They introduce the “circles” concept, as in your circle of friends, which is very cool. Now you can have a circle of co-workers, family, friends, business associates, etc. When you broadcast a status you can select which circles to post to. Again, a nice feature if you want to announce a pool party to friend and family, but not business contacts.
However…there is a problem. Not all email clients are at the same level, and display the same information. This is a similar problem that web browsers have.
Even though emails use HTML, it’s not quite the same as a web page. Unfortunately, email clients HTML email rendering has been left in 1998. Getting even a relatively simple design to work in the 10 or 12 major email clients can be a very frustrating task, and support is getting worse, not better.
Even though designers (particularly web standards designers), cringe at HTML emails, the use of HTML emails has greatly increased.
Some major reasons for that is
- HTML emails can be a better experience
- HTML email gets results
- Every popular email client sends HTML email
Even in the world of social media, email is consider one of the top social media connect point to customers.
At first thought, was this just a reader that one-ups the Kindle. Why get a slim black and white pad that only reads when you can get a colorized little computer.
Many iPhone app developers sent out press releases stating that they were creating larger versions of their apps escpecially for the iPad.
I had to run down to my local Apple store to check it out. Very cool in appearance and feeling. I though , this is sleek, very Star Trekkie. At a sharp $500-$800, way too much for yet an other toy.
One June 8th Google release it’s new version of Google search called “Caffeine“. An upgrade If you will. On their blog, Google states that the web has evolved and so must Google. Claiming faster and more detailed results of the web. Basically, bigger, better, faster.
Some think this release is a response to Bing. This new search has a focus on increasing speed, relevancy, accuracy, and the index volume, things that Microsoft really does well with Bing. Even though it’s been in the works long time before Bing launched, it feels as if Google “Caffeine” is leveling the playing field.
As the slow decline of traditional advertising dollars shift to digital media buys, there is a battle brewing between the Internet big boys and social networks. All, of which, are trying to carve their own niche and gain the local advertising dollar.
Google’s re-branding of it business center to Google Places was the gun-shot to begin the race.
Facebook, Twitter, Google, Microsoft, Foursquare, Yelp and even Apple are all stepping up their local advertisement game. Google already offers a new advertising program called Tags. For $25 per month you can make your business stand out in Google Maps
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